Apple preps major new satellite connectivity features for iPhones and Apple Watches
Apple introduced Emergency SOS via Satellite with the iPhone 14 in 2022, enabling users without cellular coverage to reach emergency responders through satellite — but it was only the first step.
MarkGurman for Bloomberg News:
Since then, Apple has steadily expanded its satellite offerings. In 2023, it added roadside assistance via AAA for stranded drivers, and more recently, it enabled users to send and receive text messages — not just for emergencies — when off the grid.
The service links compatible iPhones — and now the Apple Watch Ultra 3 — to a satellite network run by Globalstar… But the competitive landscape is shifting. Elon Musk’s Space Exploration Technologies Corp., owner of Starlink, has become a major force in satellite communications and forged a wide-ranging partnership with T-Mobile US Inc.
A fast-changing industry could ultimately force Apple to change its approach. For one, Globalstar is exploring a potential sale. And Musk’s SpaceX is seen as a possible acquirer.
If SpaceX ultimately acquires Globalstar, those enhancements could roll out more quickly than otherwise possible. But such a deal would also force Apple to rethink its business model and long-term strategy for satellite services.
Apple’s approach has been to own a core set of features and offer them at no cost — from Emergency SOS to the upcoming enhancements — as a way to drive iPhone sales, encourage upgrades and keep users within its ecosystem. For more advanced capabilities, Apple plans to let customers pay carriers, SpaceX or other satellite providers directly.
Apple would do well to think apolitically and ink deals to use both SpaceX’s superior Starlink satellite connectivity and xAI’s outstanding Grok in Apple Intelligence.
iPhone users, including non-T-Mobile subscribers, can add T-Satellite with Starlink by calling 1-844-638-8913 or visiting a T-Mobile retail store. More info here.
Note: On February 28, 2023, Apple lent Globalstar $252 million to help cover upfront costs for replenishing its low Earth orbit (LEO) constellation to support Apple’s “Emergency SOS via satellite.”
See also:
• As Elon Musk’s SpaceX delivers real satellite connectivity to smartphones, Apple might be having second thoughts about propping up Globalstar – October 6, 2025
• Apple to invest up to $1.5 billion more in Globalstar for satellite coverage expansion – November 1, 2024
• As Elon Musk’s SpaceX delivers real satellite connectivity to smartphones, Apple might be having second thoughts about propping up Globalstar – October 6, 2025
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