Analysts raise Apple price targets into $360–$400 range on Q4 results and premium product strength

Several investment firms have lifted their Apple price targets into the $360–$400 range following the company’s fiscal fourth-quarter results and recent product launches. Bernstein, Argus, Evercore ISI, and Rothschild & Co Redburn are among those expressing continued confidence in Apple’s ability to support premium hardware pricing while generating strong cash flow.

Argus analyst Jim Kelleher raised the firm’s target to $400 from $375 and maintained a Buy rating after Apple’s earnings beat. He noted that the iPhone delivered a strong quarter despite global pressures on edge-device sales from elevated memory costs, with supply constraints continuing to ease. Apple also guided for annual revenue growth in the seasonally important holiday quarter.

Bernstein raised its target to $380 from $370 while keeping an Outperform rating. Analyst Mark Newman highlighted Apple’s position as a consumer gateway to AI and its market-share gains in smartphones and PCs. Following CEO John Ternus’s description of Apple as “the best company on earth,” Newman observed that the stock remains an attractive option for investors seeking technology exposure with less direct reliance on AI infrastructure spending, supported by an installed base of more than 2.5 billion active devices.

Evercore ISI has maintained a $380 target and Outperform rating. Analyst Amit Daryanani has pointed to pricing power as a key driver, with one survey showing aggregate average selling prices reaching $1,374 — up nearly 28% and well above the long-term average. He has also noted that refreshed Mac lineups pairing stronger performance with higher pricing offer a lever to defend gross margins, while Apple’s edge lies in distributing AI features across its large device base rather than winning frontier-model races.

Rothschild & Co Redburn earlier upgraded Apple to Buy and raised its target to $400 from $260, driven by expectations for a premium foldable device. Analyst Timm Schulze-Melander said the firm was “sitting on this already pretty conservatively” and described the foldable as “a very strong contender.” The firm sees Apple potentially asserting itself as the gatekeeper of consumer AI by delegating workloads to open-source models monetized through Apple Pay and related platforms, with iPhone sales growing above consensus through fiscal 2030.

Separately, JPMorgan, Citi, Bank of America, and HSBC have characterized Apple as a defensive stock. They cite support from a large, entrenched iPhone installed base, carrier promotions, and new devices including the iPhone Duo foldable and other iPhone 18 models. Bank of America analyst Wamsi Mohan said the iPhone Duo “stole the show,” bringing iPad-like productivity to a phone form factor. Citi has described the Duo as Apple’s biggest new hardware category since the Apple Watch and AirPods. HSBC has pointed to a strong product pipeline and the ability to leverage the installed base with revamped Apple Intelligence, while noting Apple’s relatively low capital-expenditure profile compared with hyperscalers.

Collectively, these analysts identify product breadth across the iPhone lineup, Macs, and emerging form factors, together with AI capabilities running at the edge, as central pillars supporting longer-term growth. The elevated targets reflect the view that Apple can sustain premium pricing and robust cash generation even amid component-cost pressures and a staggered product launch schedule.
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Even with these price target hikes, Apple today remains woefully undervalued by Wall St.

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